Plan Ahead For 2022 With Our eCommerce Calendar

To help you stay on the ball in 2022, we've compiled the ultimate ecommerce calendar that includes every major Australian holiday and eCommerce event this year. Tap to read!
Calendar and cup of coffee

It can be hard to keep up with the rest of the industry when you’re focused on growing your small business. How does one juggle employees, frequently post on social media, maintain great customer service and handle distribution and production while planning ahead?

Organisation is key. To help you stay on the ball in 2022, we’ve compiled the ultimate ecommerce calendar that includes every major Australian holiday and eCommerce event this year.

When it comes to planning your marketing calendar, we recommend picking and choosing the events that resonate most with your brand and planning your year around these, rather than trying to do it all. That way, you can ensure you have all the stock, creative assets and internal resources ahead of time to execute each event properly and present a variety of different offers to your customers.

Q1 2022

1st January – New Year’s Day 

26th January – Australia Day 

1st February – Chinese New Year

13th February – Galentine’s Day 

14th February – Valentine’s Day 

1st March – Start of Autumn 

7th March – Labour Day (WA)

8th March – International Women’s Day 

17th March – St Patrick’s Day 

21st March – Harmony Day

Q2 2022

1st April – April Fools’ Day 

15th April – Good Friday

17th April – Easter Sunday

18th April – Easter Monday 

22nd April – Earth Day 

25th April – ANZAC Day 

2nd May – Labour Day (Qld & NT)

8th May – Mother’s Day 

1st June – Start of Winter 

13th June – Queen’s Birthday (not Qld)

Q3 2022

1st September – Start of Spring 

4th September – Father’s Day 

26th September – Queen’s Birthday (WA)

Q4 2022

3rd October – Labour Day (ACT, NSW, SA) Queen’s Birthday Holiday (Qld)

31st October – Halloween 

1st November – Melbourne Cup 

8th November – Click Frenzy 

11th November – Remembrance Day 

25th November – Black Friday 

28th November – Cyber Monday 

1st December – Start of Summer 

25th December – Christmas Day 

26th December – Boxing Day 

31st December – New Years’ Eve

Need help executing your digital marketing plans in 2022?

Get in touch with Springboard to learn how we can help you achieve your business goals with the right combination of digital marketing tactics.

Check out our case studies to find out how we’ve helped other small businesses like yours!

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